Every business runs differently, is led by different people, and uses different strategies. The same ideology applies to websites. To build, redesign, or migrate a website successfully, we think the client and the website development agency should be on the same page.
We think that it is only right to walk our clients through the process and management that take place while building and programming their new website, as we find it rewarding and fun to educate them about their business progress.
As important as it is to run a business, it is also important for a WordPress developer and WordPress owner to discover, strategize, and explore their website. Let’s dive into a few things that a WordPress owner should know:
- Process vs. Plugin
A WordPress owner should understand and realize that SEO plugins cannot drive more traffic to your website and also cannot magically improve your search engine rankings.
The SEO process is not as easy as baking a cake; it involves steps like an SEO audit, technical SEO, Keyword research, and Content strategy.
Moreover, your hosting provider plays a crucial role in keeping the environment safe; one should keep the plugins, themes, and core WordPress version updated. Security plugins play a part in the security process, so one can keep their site secure with a combination of plugins, server configuration, and automated backups.
- User Experience vs. Performance Scores
Many website users believe in the myth that a good performance score can bring more traffic. We believe that a performance optimization plugin is not the magic pill for performance issues.
Instead, one should focus more on delighting their website visitors with relevant content, fast loading times, clear navigation, and other things that ease their experience. One should not rely on CVW scores, as their motive is to offer a good user experience.
Therefore, the content needs to be relevant and eye-catching in order to keep the users interested in reading it and not cause them to bounce off the page.
- Rebuilding vs. Redesigning
Once you are past the trend, we understand that you might want to give your website a fresh look. This might raise the question of whether your website needs a redesign or rebuild.
We will make it easy for you to understand. Redesigning refers to just changing the look and feel of the website while retaining the same content and features.
Whereas rebuilding means changing the website structure, adding or removing features, or migrating content from one website to another.
Do you have an enterprise project in mind? Contact us to build and launch together!